
Meet the Team

Founder & Chief Strategy Officer
Chris Johnson
Chris brings over a decade of lifecycle and email marketing expertise to Castle & Rook.

Partnerships & Business Development
Claudia Jarrous
Claudia leads partnerships and business growth, bringing over 20 years of sales experience in travel and hospitality...

Client Services & CRM/AI Strategy
Joe Mulick
Joe sits at the core of Castle & Rook’s client partnerships, combining lifecycle strategy, front-end development.

Director of Analytics & Copy Strategy
Jose Valdovinos
Jose leads data and performance at Castle & Rook, turning complex analytics into clear, actionable insights.

Project Manager & QA Lead
Emily Pelz
Emily is the operational backbone of Castle & Rook. With a background in marketing and business analytics.

Marketing Specialist & Copywriter
Rumzi Hayek
Rumzi brings creativity and precision to lifecycle campaign execution and supports end-to-end email builds...

Account Manager & Brand Strategist
Charlette Mulick
Charlette manages client relationships with a sharp eye for brand identity and creative cohesion.

Creative Director, Digital Design
Jordan Zoilo
Jordan leads design at Castle & Rook, overseeing the visual language of emails, branding, and web experiences.

Lead Project Manager
Kaila Samson
Kaila brings over five years of experience in lifecycle marketing, technical execution, and operational leadership.