This was a one-time promotional email sent to the entire subscriber list.  It uses layered dynamic variables to help create a more personalized experience for each customer.

 

Using handlebar logic the text banner below the header is dynamically populated based on whether or not the customer has joined the loyalty program and/or whether or not they still have loyalty rewards (TeeChip cash).

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This same logic was carried through to the product prices where we applied the customer's available cash with the promotional savings to show how much the customer would actually save on each product.

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Contact us to learn more about how this was set up and how we can help you build a similarly individualized experience for your customers.